A Tap2Loyal alternative that starts free.
Tap2Loyal (tap2.ai) is a wallet-native loyalty tool for hospitality, and a credible one. Piqlo plays on the same field: stamp and points cards that live in Apple Wallet and Google Wallet, no app for your customers, one printed code that never changes. The differences that matter: Piqlo is free to start, knows your customers by name instead of just an email address, and puts loyalty, Google review cards, and print materials on one platform. The difference that favors them: they ship marketing pushes and automations today, and we do not yet.
Where Piqlo is ahead
Identity and the CRM. Tap2Loyal enrolls members with a single email field, so everything downstream knows your regulars only as an address. Piqlo captures a first name plus an optional email with granular consent, and every member lands in a real customer CRM: visit history, points or stamp balance, owner notes. When someone hits their reward, you know who they are.
Staff device governance. Stamping happens on shared phones at a busy counter. Piqlo pairs each scanner device with a one-time QR, gives each staff member their own PIN on that device, and lets you revoke a device the moment it goes missing. Tap2Loyal offers a merchant scanner app with no visible device-management story.
More than loyalty. The same Piqlo account runs Google review cards, digital business cards and menus, all behind printed codes you can edit forever, plus print materials exported straight from the card editor. And the price: their entry plan is EUR 49.95 per 4 weeks with no free tier (as of mid 2026), while Piqlo is free to start (hosted stamp card, 50 members) with wallet passes from Pro at $15 a month.
Where Tap2Loyal is ahead, honestly
Marketing communication. Tap2Loyal ships scheduled and recurring wallet push campaigns and an automation engine today. Piqlo's wallet passes update over the air when something real happens (a stamp, points, a reward earned), but we do not send marketing messages yet; that work is on our roadmap. They also offer an event-card product we do not have. If scheduled promotional pushes are the feature you are buying, they currently earn that part of the price difference.
FAQ
Is Piqlo a free Tap2Loyal alternative?
Piqlo is free to start: a hosted stamp card for up to 50 members costs nothing, so you can run a real loyalty card before paying anyone. Apple Wallet and Google Wallet passes, the full customer CRM, and staff scanner devices are on the Pro plan at $15 a month. Tap2Loyal has no free tier; its entry plan is EUR 49.95 per 4 weeks (about EUR 54 a month) as of mid 2026.
Does Piqlo send marketing push notifications like Tap2Loyal?
Not yet, and we would rather tell you that than surprise you. Today a Piqlo wallet pass updates over the air when something real happens: a stamp or points land, or a reward is earned. Tap2Loyal ships scheduled and recurring marketing pushes and automations today. Marketing sends are on our roadmap; until they ship, this page will keep saying they have the edge there.
Do my customers need an app with either product?
No app on either side. Both products put the loyalty card in Apple Wallet or Google Wallet. With Piqlo the free tier works as a hosted card in the browser; wallet passes come with Pro. One difference in what gets collected: Tap2Loyal enrolls with an email address only, while Piqlo captures a first name plus an optional email with granular consent, which is what makes the customer CRM useful.
Can I switch from Tap2Loyal to Piqlo?
Yes, but honestly: there is no bulk member import today. Your customers re-enroll with one scan of your new Piqlo code, and their wallet pass installs from there. Most venues run the switch by putting the new code on the counter and letting the next visit do the migration.